The Authority
Engine Workshop
January 6 - Feb 3, 2026 | Every Tuesday | 7-9 pm EST
Enter Your Information Below To Get Started…
100% Money-Back Guarantee
Here's the deal: Show up live for Weeks 1, 2, and 3. Do the homework. Participate in the WhatsApp group. If after 3 weeks of genuine effort you don't believe this will transform your client acquisition—email us before Week 4 and I'll refund every penny. I only want advisors in this program who are ready to build real assets.
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EVERYTHING YOU NEED
to build a YouTube channel that
attracts qualified clients.
Guided by Andrew Murdoch — Creator of 1,700+ videos for financial services and author of "Mastering YouTube Marketing for Financial Services.
Here's What You Get!
#1
The Triple-A System Methodology
The Triple-A System Methodology
The complete system for building a YouTube channel that positions you as THE AUTHORITY in your niche—even if you've never recorded a video before.
○ AVATAR: How to identify your ideal viewer so precisely that every video magnetically attracts qualified prospects
○ AUTHORITY: The "Show Don't Tell" method that builds trust through demonstration—not claims your compliance department will reject
○ ASCENSION: The viewer-to-client pathway that converts casual watchers into booked discovery calls
#2
5 Weeks of Live Group Coaching
This is NOT a course you'll never finish. It's a live implementation program where you build your channel in real-time with expert guidance.
○ Week 1: Avatar Foundation: Define exactly who you're creating content for
○ Week 2: Topics, Titles & Thumbnails: Extract your first 20 video ideas and package them to get clicked
○ Week 3: Authority Building: Master the production and scripting methods that keep viewers watching
○ Week 4: Viewer Conversion: Build your lead capture system and video-to-client pipeline
○ Week 5: Implementation Support: Get your first video recorded and your 30-day action plan locked in
#3
60-Day WhatsApp Community Access
Direct access to Andrew and your cohort—not just during the live sessions, but for 60 full days after you start.
○ Get answers to questions between sessions (often within hours, not days)
○ Share your thumbnails, titles, and scripts for real-time feedback
○ Learn from the questions and wins of other advisors in your cohort
○ Voice notes for context-rich answers when text isn't enough
#4
Complete Session Recordings Library
Miss a session? Need to review a concept?
Every live coaching call is recorded and uploaded within 24 hours.
○ Full recordings of all 5 coaching sessions
○ Lifetime access—reference the material whenever you need it
○ Hot seat coaching moments preserved so you learn from everyone's questions
EVERYTHING YOU NEED
To build a YouTube channel that attracts qualified clients.
Guided by Andrew Murdoch — Creator of 1,700+ videos for financial services and author of "Mastering YouTube Marketing for Financial Services.
Here's What You'll get!
The Triple-A System Methodology
The complete system for building a YouTube channel that positions you as THE AUTHORITY in your niche—even if you've never recorded a video before.
○ AVATAR: How to identify your ideal viewer so precisely that every video magnetically attracts qualified prospects
○ AUTHORITY: The "Show Don't Tell" method that builds trust through demonstration—not claims your compliance department will reject
○ ASCENSION: The viewer-to-client pathway that converts casual watchers into booked discovery calls
5 Weeks of Live Group Coaching
This is NOT a course you'll never finish. It's a live implementation program where you build your channel in real-time with expert guidance.
○ Week 1: Avatar Foundation: Define exactly who you're creating content for
○ Week 2: Topics, Titles & Thumbnails: Extract your first 20 video ideas and package them to get clicked
○ Week 3: Authority Building: Master the production and scripting methods that keep viewers watching
○ Week 4: Viewer Conversion: Build your lead capture system and video-to-client pipeline
○ Week 5: Implementation Support: Get your first video recorded and your 30-day action plan locked in
60-Day WhatsApp Community Access
Direct access to Andrew and your cohort—not just during the live sessions, but for 60 full days after you start.
○ Get answers to questions between sessions (often within hours, not days)
○ Share your thumbnails, titles, and scripts for real-time feedback
○ Learn from the questions and wins of other advisors in your cohort
○ Voice notes for context-rich answers when text isn't enough
Complete Session Recordings Library
Miss a session? Need to review a concept?
Every live coaching call is recorded and uploaded within 24 hours.
○ Full recordings of all 5 coaching sessions
○ Lifetime access—reference the material whenever you need it
○ Hot seat coaching moments preserved so you learn from everyone's questions
The Authority
Engine Workshop
January 6 - Feb 3, 2026 |
Every Tuesday | 7-9 pm EST
Bonuses to Create
Your Authority Content
Bonuses to Create Your
Authority Content
The Ideal Viewer Blueprint™
The complete system for defining your ideal YouTube viewer with such precision that every piece of content magnetically attracts qualified prospects.
What's Inside:
✓ The Viewer Avatar Template: What I've learned from creating 1,700+ videos, distilled into the document that drives everything else
✓ The 30-Minute Implementation Guide: Complete your avatar in a single focused session
✓ Avatar Roleplay AI Prompts: Extract 20+ video topics from your avatar's mind using your LLM of choice
✓ Maslow's Hierarchy Content Mapper: Organize topics by psychological urgency for maximum resonance
The Video Script Accelerator™
A plug-and-play AI system that generates compliance-friendly video outlines in minutes—complete with hooks, retention strategies, and CTAs that convert.
What's Inside:
✓ The Video Outline Generator: The AI prompt that creates complete video outlines engineered for viewer retention
✓ Authority Markers Reference Sheet: Your "credibility bank" that the AI pulls from automatically to weave in trust-building proof points
✓ Compliance-Aware Frameworks: Designed for financial services, so you're not starting from scratch with language your compliance team will reject
The Click Magnet Packaging System™
The complete system for creating titles and thumbnails that stop the scroll and get qualified viewers to click—without looking like a clickbait YouTuber.
What's Inside:
✓ The YouTube Title Generator: 50+ proven title formulas specifically for financial advisors
✓ The Financial Advisor's Thumbnail Psychology Guide: The science of what makes financial content clickable (and trustworthy)
✓ 6 Ready-to-Use Thumbnail Templates: Canva-compatible designs you can customize
✓ The Photo Library Builder Guide: Take 100+ professional thumbnail photos in 60 minutes
The Production Setup Shortcut™
Stop researching equipment. Get the exact gear recommendations at two price points—so you can start recording this week, not "someday."
What's Inside:
✓ Budget Setup Guide: Everything you need for under $100 (yes, really)
✓ Premium Setup Guide: Professional studio quality for those ready to invest
✓ Software Stack Recommendations: Editing, recording, and teleprompter tools that works
✓ Pre-Recording Checklist: The 30-second test that prevents re-recording disasters
The Channel Performance Tracker™
A plug-and-play spreadsheet that tracks what actually matters—including the Triple-A Score that tells you instantly whether a video is working
What's Inside:
✓ Video Log: Track every upload with compliance audit trail
✓ Change Log: Document what you changed and when for continuous improvement
✓ Monthly Metrics Dashboard: The numbers that actually predict channel growth
✓ Triple-A Score Calculator: Instant performance grading for every video
Custom Channel Identity Package
Our design team creates your professional YouTube channel banner—customized to your avatar and brand. You don't lift a finger.
What You Get:
✓ Custom banner designed for desktop AND mobile (most advisors forget mobile—we don't)
✓ Delivered within 7 days of providing your avatar + photos
✓ Professionally branded to signal credibility before they watch a single video
The AI Thumbnail Creator
Exclusive beta access to our AI-powered thumbnail creation tool—the same tool my team uses to create high-performing thumbnails in minutes, not hours.
What's Inside:
✓ Thumbnail Creator — Upload photo, add text, position elements with drag-and-drop simplicity
✓ Thumbnail Analyzer — Get performance scores and improvement suggestions before you go live
Content Bonus #1
The Ideal Viewer Blueprint™
The complete system for defining your ideal YouTube viewer with such precision that every piece of content magnetically attracts qualified prospects.
What's Inside:
✓ The Viewer Avatar Template: What I've learned from creating 1,700+ videos, distilled into the document that drives everything else
✓ The 30-Minute Implementation Guide: Complete your avatar in a single focused session
✓ Avatar Roleplay AI Prompts: Extract 20+ video topics from your avatar's mind using your LLM of choice
✓ Maslow's Hierarchy Content Mapper: Organize topics by psychological urgency for maximum resonance
The Video Script Accelerator™
Content Bonus #2
A plug-and-play AI system that generates compliance-friendly video outlines in minutes—complete with hooks, retention strategies, and CTAs that convert.
What's Inside:
✓ The Video Outline Generator: The AI prompt that creates complete video outlines engineered for viewer retention
✓ Authority Markers Reference Sheet: Your "credibility bank" that the AI pulls from automatically to weave in trust-building proof points
✓ Compliance-Aware Frameworks: Designed for financial services, so you're not starting from scratch with language your compliance team will reject
Content Bonus #3
The Click-Magnet Packaging System™
The complete system for creating titles and thumbnails that stop the scroll and get qualified viewers to click—without looking like a clickbait YouTuber.
What's Inside:
✓ The YouTube Title Generator: 50+ proven title formulas specifically for financial advisors
✓ The Financial Advisor's Thumbnail Psychology Guide: The science of what makes financial content clickable (and trustworthy)
✓ 6 Ready-to-Use Thumbnail Templates: Canva-compatible designs you can customize
✓ The Photo Library Builder Guide: Take 100+ professional thumbnail photos in 60 minutes
The Production Setup Shortcut™
Content Bonus #4
Stop researching equipment. Get the exact gear recommendations at two price points—so you can start recording this week, not "someday."
What's Inside:
✓ Budget Setup Guide: Everything you need for under $100 (yes, really)
✓ Premium Setup Guide: Professional studio quality for those ready to invest
✓ Software Stack Recommendations: Editing, recording, and teleprompter tools that works
✓ Pre-Recording Checklist: The 30-second test that prevents re-recording disasters
Content Bonus #5
The Channel Performance Tracker™
A plug-and-play spreadsheet that tracks what actually matters—including the Triple-A Score that tells you instantly whether a video is working
What's Inside:
✓ Video Log: Track every upload with compliance audit trail
✓ Change Log: Document what you changed and when for continuous improvement
✓ Monthly Metrics Dashboard: The numbers that actually predict channel growth
✓ Triple-A Score Calculator: Instant performance grading for every video
Custom Channel Identity Package
Content Bonus #6
Our design team creates your professional YouTube channel banner—customized to your avatar and brand. You don't lift a finger.
What You Get:
✓ Custom banner designed for desktop AND mobile (most advisors forget mobile—we don't)
✓ Delivered within 7 days of providing your avatar + photos
✓ Professionally branded to signal credibility before they watch a single video
Content Bonus #7
The AI Thumbnail Creator
Exclusive beta access to our AI-powered thumbnail creation tool—the same tool my team uses to create high-performing thumbnails in minutes, not hours.
What's Inside:
✓ Thumbnail Creator — Upload photo, add text, position elements with drag-and-drop simplicity
✓ Thumbnail Analyzer — Get performance scores and improvement suggestions before you go live
Bonuses to Convert Viewers Into Clients
Bonuses to Convert Viewers Into Clients
Bonus #1:
The YouTube Launch Protocol™
The exact 7-day sequence for launching your channel that signals to YouTube's algorithms that you're worth promoting—from day one.
What's Inside:
○ The "Netflix Logic" Content Sequencing Framework
Why your first 3 videos matter more than the next 30
○ The "Play All" Playlist Strategy
Maximize session time (YouTube's holy grail metric)
○ Day-by-Day Email Templates
The exact messages to send your list during launch week
○ The "Clean Data" Launch Schedule
Quality signals that override algorithm suspicion
Bonus #2:
The Lead Capture Command Center™
Everything you need to convert YouTube viewers into email subscribers and booked discovery calls. The complete viewer-to-client pipeline.
What's Inside:
○ Lead Magnet Creation Guide
4 types with templates (Checklist, Guide, Template, Calculator)
○ Landing Page Blueprint
Copy/paste structure with headline formulas that convert
○ The 5-Email Nurture Sequence
Day-by-day templates that turn subscribers into discovery call bookings
○ Video Description Template
Optimized layout for clicks, SEO, and compliance
○ CTA Script Templates
Exactly what to say at the end of every video
Bonus #1:
The YouTube Launch Protocol™
The exact 7-day sequence for launching your channel that signals to YouTube's algorithms that you're worth promoting—from day one.
What's Inside:
○ The "Netflix Logic" Content Sequencing Framework
Why your first 3 videos matter more than the next 30
○ The "Play All" Playlist Strategy
Maximize session time (YouTube's holy grail metric)
○ Day-by-Day Email Templates
The exact messages to send your list during launch week
○ The "Clean Data" Launch Schedule
Quality signals that override algorithm suspicion
Bonus #2:
The Lead Capture Command Center™
Everything you need to convert YouTube viewers into email subscribers and booked discovery calls. The complete viewer-to-client pipeline.
What's Inside:
○ Lead Magnet Creation Guide
4 types with templates (Checklist, Guide, Template, Calculator)
○ Landing Page Blueprint
Copy/paste structure with headline formulas that convert
○ The 5-Email Nurture Sequence
Day-by-day templates that turn subscribers into discovery call bookings
○ Video Description Template
Optimized layout for clicks, SEO, and compliance
○ CTA Script Templates
Exactly what to say at the end of every video
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DISCLAIMER:
This program teaches YouTube marketing strategies for financial services professionals. Results vary based on individual effort, implementation, and market conditions. This is an educational program—we do not guarantee any specific business outcomes. All marketing claims and materials should be reviewed by your compliance department before use.
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